{"id":32784,"date":"2023-03-10T16:00:00","date_gmt":"2023-03-10T16:00:00","guid":{"rendered":"https:\/\/bostonchamber.com\/?post_type=thought-leadership&#038;p=32784"},"modified":"2023-03-10T21:10:09","modified_gmt":"2023-03-10T21:10:09","slug":"state-of-the-fashion-industry-anti-trend-individual-storytelling","status":"publish","type":"thought-leadership","link":"https:\/\/bostonchamber.com\/thought-leadership\/state-of-the-fashion-industry-anti-trend-individual-storytelling\/","title":{"rendered":"The Current State of the Fashion Industry: Anti-Trend &amp; Individual Storytelling"},"content":{"rendered":"<style> .banner:before {\r\n        background: linear-gradient(0deg,rgba(0,0,0,0.5),rgba(0,0,0,0.5)) !important;\r\n    }<\/style><div id=\"ra_id_1678480478\" class=\"banner  standard lazyload\" style=\"background-image:inherit\" data-bg-image=\"url(https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-HERO-2.png)\">\r\n        <div class=\"container  banner-container text-Center\">\r\n            <div class=\"row center-items\">\r\n                                \r\n                <div class=\"col-lg-10 \"  >\r\n                                            <!-- <p class=\"label special-label\" tabindex=\"0\"><\/p> -->\r\n                    \r\n                    <h1 class=\"underline-text white  required\" tabindex=\"0\">\r\n                        The Current State of the Fashion Industry: Anti-Trend &amp; Individual Storytelling                    <\/h1>\r\n                                            <div class=\"xyz\" tabindex=\"0\"><p><\/p><\/div>\r\n                        <div class=\"banner_event\">\r\n                                                                    <span  class=\"author-text\" tabindex=\"0\">Greater Boston Chamber of Commerce<\/span>\r\n                                                            <\/div>\r\n                    <div class=\"banner-btn-wrapper\">\r\n                                                                                <\/div>\r\n                        <!-- <a href=\"#\">Link<\/a>\r\n                        <a class=\"arrow-link\" href=\"#\">Link<\/a>\r\n                        <a class=\"external-link\" href=\"#\">External Link<\/a>\r\n                        <a class=\"more-link\" href=\"#\">More<\/a> -->\r\n                    <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<script type=\"text\/javascript\">\r\njQuery(document).ready(function($){\r\n    setTimeout(function () {\r\n        console.log('here');\r\n\t\t$('#_youtube-iframe-wrapper').show();\r\n\t}, 2000);\r\n});\r\n<\/script>\n\n<style>\r\n    .cta-btn-wrapper{margin-bottom:2rem;margin-top:-10px;}\r\n<\/style>\r\n<section class=\"wysiwyg_block\">\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n            <div class=\"col-lg-8\">\r\n            \r\n            <p><span data-contrast=\"none\">Fashion &#8211; sometimes it feels like an \u201call or nothing.\u201d You&#8217;re either fashionable or you&#8217;re not. We see trends cycle in and out. Right now, for example, 70s retro is back. <\/span><b><span data-contrast=\"none\">Ariel Foxman, General Manager (Boston Seaport) at WS Development and former Editor in Chief of <\/span><\/b><b><i><span data-contrast=\"none\">InStyle Magazine,<\/span><\/i><\/b> <span data-contrast=\"none\">shared that \u201c<\/span><i><span data-contrast=\"none\">for so many decades, people looked to fashion for where creativity would be, but fashion fell behind creativity. A number of factors\u2014from gender inclusivity, to the weather, COVID, casual dress becoming prevalent, and more have pushed fashion up against the wall<\/span><\/i><span data-contrast=\"none\">.\u201d Ariel was one of the panelists at the Fashion Forward: Fashion Made Me Do It event held in partnership with the Greater Boston Chamber of Commerce and City Awake\u2019s F.U.N. Lives On series, and put on by <\/span><a href=\"https:\/\/www.madeincboston.com\/\"><span data-contrast=\"none\">MadeINcubator, Inc.<\/span><\/a><span data-contrast=\"none\"> last week. <\/span><br \/>\n<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Ariel was joined by <\/span><b><span data-contrast=\"none\">Ethan Crothers, Art Director at Rue Gilt Groupe<\/span><\/b><span data-contrast=\"none\"> and <\/span><b><span data-contrast=\"none\">Nandi Howard, Content Director at Essence <\/span><\/b><span data-contrast=\"none\">on a panel moderated by trademark litigation attorney <\/span><b><span data-contrast=\"none\">Ra<\/span><\/b><span data-contrast=\"auto\">\u00ef<\/span><b><span data-contrast=\"none\">na Jacques, Associate Attorney at Sunstein LLC. <\/span><\/b><span data-contrast=\"none\">The panel highlighted organizational synergies that allow for creative innovation that builds community and sustainability, including building a fashion business, branding principles, retail, marketing, and more.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b><span data-contrast=\"none\">A Changing Paradigm: Don\u2019t Follow Trends, Be Yourself\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">It used to be that magazines were a precursor to what was coming down the line in fashion. Ariel points out that \u201c<\/span><i><span data-contrast=\"none\">in magazines, trends are very contrived. They\u2019ve already decided what the colors will be three years from now<\/span><\/i><span data-contrast=\"none\">.\u201d In a today\u2019s landscape, where folks have more real-time access to mediums like TikTok (which has the ability to make old music popular overnight, for example), can have such an impact on the fashion industry and encourage everyone to be a storyteller. Trends are, as Ariel says, \u201c<\/span><i><span data-contrast=\"none\">less about the styles and more about how people are showing themselves<\/span><\/i><span data-contrast=\"none\">\u201d as they have \u201c<\/span><i><span data-contrast=\"none\">so many ways to tell stories<\/span><\/i><span data-contrast=\"none\">.\u201d<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n  \r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" data-src=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-2-1024x576.png\" alt=\"\" class=\"wp-image-32788 lazyload\" width=\"636\" height=\"358\" data-srcset=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-2-1024x576.png 1024w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-2-300x169.png 300w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-2-150x84.png 150w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-2-768x432.png 768w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-2-1536x864.png 1536w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-2.png 1600w\" data-sizes=\"(max-width: 636px) 100vw, 636px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 636px; --smush-placeholder-aspect-ratio: 636\/358;\" \/><\/figure>\n<\/div>\n\n<style>\r\n    .cta-btn-wrapper{margin-bottom:2rem;margin-top:-10px;}\r\n<\/style>\r\n<section class=\"wysiwyg_block\">\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n            <div class=\"col-lg-8\">\r\n            \r\n            <p><span class=\"TextRun SCXW115976978 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW115976978 BCX0\">Nandi echoes both the inspiration that can come from TikTok, and the individuality in today\u2019s fashion landscape. As she says, \u201c<\/span><\/span><span class=\"TextRun SCXW115976978 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW115976978 BCX0\">if you are really a fashion girl, you are anti-trends and create your own lane<\/span><\/span><span class=\"TextRun SCXW115976978 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW115976978 BCX0\">.\u201d As someone who works in <\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">editorial<\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">,<\/span><span class=\"NormalTextRun SCXW115976978 BCX0\"> she sees how there can be \u201c<\/span><\/span><span class=\"TextRun SCXW115976978 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW115976978 BCX0\">a lot of repetition in editorial, it\u2019s about being yourself.<\/span><\/span><span class=\"TextRun SCXW115976978 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW115976978 BCX0\">\u201d Nandi recently had the opportunity to interview Monique Rodriguez, CEO of Mielle Organics<\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">,<\/span><span class=\"NormalTextRun SCXW115976978 BCX0\"> for a cover story coming out next week on <\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">B<\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">lack women and their hair. Monique\u2019s business started in a garage and now her products are sold in <\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">nearly 100k<\/span><span class=\"NormalTextRun SCXW115976978 BCX0\"> major retailers. Monique embodies what it means to be yourself and go against the grain. As Nandi <\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">says, <\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">\u201c<\/span><\/span><span class=\"TextRun SCXW115976978 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW115976978 BCX0\">I don\u2019t take for granted writing for a publication that has been in so many <\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">B<\/span><span class=\"NormalTextRun SCXW115976978 BCX0\">lack people\u2019s lives<\/span><\/span><span class=\"TextRun SCXW115976978 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW115976978 BCX0\">.\u201d<\/span><\/span><span class=\"EOP SCXW115976978 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n  \r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" data-src=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-3-1024x576.png\" alt=\"\" class=\"wp-image-32789 lazyload\" width=\"636\" height=\"357\" data-srcset=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-3-1024x576.png 1024w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-3-300x169.png 300w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-3-150x84.png 150w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-3-768x432.png 768w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-3-1536x864.png 1536w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-3.png 1600w\" data-sizes=\"(max-width: 636px) 100vw, 636px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 636px; --smush-placeholder-aspect-ratio: 636\/357;\" \/><\/figure>\n<\/div>\n\n<style>\r\n    .cta-btn-wrapper{margin-bottom:2rem;margin-top:-10px;}\r\n<\/style>\r\n<section class=\"wysiwyg_block\">\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n            <div class=\"col-lg-8\">\r\n            \r\n            <p><span data-contrast=\"none\">Ethan had an interesting perspective to add to this topic as well. As someone who manages three photo shoots a week and balances research and creating newness with following brand guidelines, he says, <\/span><i><span data-contrast=\"none\">\u201cif you get too wrapped up in the trends, you get a sense of what\u2019s going on with the collective, and that informs you from there.\u201d<\/span><\/i><span data-contrast=\"none\"> While planning ahead helps his creative processes, he warns against \u201c<\/span><i><span data-contrast=\"none\">marrying anything in advance because it can kill creativity in the moment.\u201d<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">Accessibility in the Fashion Industry:\u00a0 Side Doors &amp; Propping Doors Open for Others\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">For many people, the path into their careers today wasn\u2019t a straight line, or what they may have expected them to be. Ariel explains that his way into the fashion and real estate industries initially were through the \u201c<\/span><i><span data-contrast=\"none\">side door\u201d <\/span><\/i><span data-contrast=\"none\">and he was<\/span><i><span data-contrast=\"none\"> \u201clearning what other people already knew.\u201d<\/span><\/i><span data-contrast=\"none\"> Over time, he realized that while it was easy to imagine the people who \u201cmade it\u201d in the industry to have deep knowledge and expertise, the truth was that \u201c<\/span><i><span data-contrast=\"none\">everyone was always learning, learning through passion. The experts in the field are just passionate and put in the time<\/span><\/i><span data-contrast=\"none\">.\u201d<\/span><br \/>\n<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Ariel encouraged the audience to \u201c<\/span><i><span data-contrast=\"none\">be fearless, put yourself out there\u2014go for things and then adjust<\/span><\/i><span data-contrast=\"none\">.\u201d Ethan echoes the importance of confidence and that \u201c<\/span><i><span data-contrast=\"none\">curiosity is a driver of creativity.\u201d <\/span><\/i><span data-contrast=\"none\">He encouraged attendees to \u201c<\/span><i><span data-contrast=\"none\">show that they want to learn. This doesn\u2019t mean that you aren\u2019t confident, but just the opposite\u2014it shows more confidence<\/span><\/i><span data-contrast=\"none\">.\u201d<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n  \r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" data-src=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-1-1024x576.png\" alt=\"\" class=\"wp-image-32786 lazyload\" width=\"635\" height=\"357\" data-srcset=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-1-1024x576.png 1024w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-1-300x169.png 300w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-1-150x84.png 150w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-1-768x432.png 768w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-1-1536x864.png 1536w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-1.png 1600w\" data-sizes=\"(max-width: 635px) 100vw, 635px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 635px; --smush-placeholder-aspect-ratio: 635\/357;\" \/><\/figure>\n<\/div>\n\n<style>\r\n    .cta-btn-wrapper{margin-bottom:2rem;margin-top:-10px;}\r\n<\/style>\r\n<section class=\"wysiwyg_block\">\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n            <div class=\"col-lg-8\">\r\n            \r\n            <p><span class=\"TextRun SCXW82100059 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW82100059 BCX0\">Part of seeing yourself in an industry, though, often stems from seeing others there. One of the most powerful statements in this event came from <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW82100059 BCX0\">Ra<\/span><\/span><span class=\"TextRun SCXW82100059 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW82100059 BCX0\">\u00ef<\/span><\/span><span class=\"TextRun SCXW82100059 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW82100059 BCX0\">na<\/span><span class=\"NormalTextRun SCXW82100059 BCX0\"> when she said, \u201c<\/span><\/span><span class=\"TextRun SCXW82100059 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW82100059 BCX0\">when you get to a certain point<\/span><span class=\"NormalTextRun SCXW82100059 BCX0\">,<\/span><span class=\"NormalTextRun SCXW82100059 BCX0\"> you can prop doors open for others<\/span><span class=\"NormalTextRun SCXW82100059 BCX0\">.<\/span><span class=\"NormalTextRun SCXW82100059 BCX0\"> I<\/span><span class=\"NormalTextRun SCXW82100059 BCX0\">f someone sees you there, they can see themselves in those spaces, and know they can succeed<\/span><\/span><span class=\"TextRun SCXW82100059 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW82100059 BCX0\">.\u201d Sometimes people need the encouragement to apply for a job that they may not have been able to imagine themselves in, and seeing someone that looks like them where they want to <\/span><span class=\"NormalTextRun SCXW82100059 BCX0\">be can<\/span><span class=\"NormalTextRun SCXW82100059 BCX0\"> give them the <\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW82100059 BCX0\">confidence<\/span> <span class=\"NormalTextRun SCXW82100059 BCX0\">they<\/span><span class=\"NormalTextRun SCXW82100059 BCX0\"> need to put themselves out there to do the same.<\/span><\/span><span class=\"EOP SCXW82100059 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n  \r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" data-src=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-4-1024x576.png\" alt=\"\" class=\"wp-image-32790 lazyload\" width=\"637\" height=\"358\" data-srcset=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-4-1024x576.png 1024w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-4-300x169.png 300w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-4-150x84.png 150w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-4-768x432.png 768w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-4-1536x864.png 1536w, https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-Quote-4.png 1600w\" data-sizes=\"(max-width: 637px) 100vw, 637px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 637px; --smush-placeholder-aspect-ratio: 637\/358;\" \/><\/figure>\n<\/div>\n\n<style>\r\n    .cta-btn-wrapper{margin-bottom:2rem;margin-top:-10px;}\r\n<\/style>\r\n<section class=\"wysiwyg_block\">\r\n    <div class=\"container\">\r\n        <div class=\"row\">\r\n            <div class=\"col-lg-8\">\r\n            \r\n            <p><span data-contrast=\"none\">In an industry that can seem elitist, times are changing, but the panelists agree there is still work to be done.\u00a0<\/span><br \/>\n<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">For Ariel, he challenged himself to make high fashion accessible. He now works in retail development creating stores that are not only alluring and inviting, but are cause-based. He partners with inclusive brands that can make a positive impact on those who shop with them\u2014like creating pieces to elevate people&#8217;s moods. <\/span><br \/>\n<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Nandi adds that as we look to make the industry more representative, it is critical to know how to talk to people and network. While the industry has \u201cblueprints,\u201d the oneness is on management to look at their staff. If they don\u2019t have \u201c<\/span><i><span data-contrast=\"none\">someone who is Black, latina, queer, they aren\u2019t doing their jobs<\/span><\/i><span data-contrast=\"none\">.\u201d New York Fashion week served as a great example of how the models themselves have become very diverse, but as Nandi says, \u201c<\/span><i><span data-contrast=\"none\">the front row still isn&#8217;t.<\/span><\/i><span data-contrast=\"none\">\u201d <\/span><br \/>\n<span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">As we continue to push the fashion industry to real-time trend-watching and storytelling with social media and individualism serving as the new \u201cblueprints\u201d for what is fashion-forward, we hope to see a more diverse front row at future Fashion Week events too as the boardrooms advance along with the blueprints of the industry itself.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n  \r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/section>\n\n\r\n<div class=\"people-spotlight three-up\" id=\"ra_id_1678481715\">\r\n    <div class=\"container\">\r\n        <div class=\"three-up-heading-wrap\">\r\n        <h4 tabindex=\"0\">You May Also Be Interested In       \r\n        <\/h4> \r\n                <\/div>\r\n        <div class=\"row three-up-slider\">\r\n            <div class=\"col-lg-4 item\"><div class=\"content-wrapper\"><a href=\"https:\/\/bostonchamber.com\/news-insights\/?_news_insight=press-release\"><h5 tabindex=\"0\" class=\"cat\">News<\/h5><\/a><div tabindex=\"0\" class=\"people-img avtar ratio ratio-16x9\"><img decoding=\"async\" tabindex=\"0\" class=\"avtar lazyload\" data-src=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2022\/09\/Event-Heros-17.png\" alt=\"TOYL\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1200px; --smush-placeholder-aspect-ratio: 1200\/450;\" \/><\/div><h3 tabindex=\"0\"><span class=\"hightlight\">Greater Boston Chamber of Commerce &amp; City Awake Announce 2022 Ten Outstanding Young Leaders<\/span><\/h3><p class=\"special-label\"><\/p><div class=\"link-wrapper\"><a tabindex=\"0\" href=\"https:\/\/bostonchamber.com\/press-release\/greater-boston-chamber-of-commerce-city-awake-announce-2022-ten-outstanding-young-leaders\/\" class = \"stretched-link\">Read the story<\/a><img decoding=\"async\" tabindex=\"0\" alt=\"arrow-go\"\r\n                                data-src=\"https:\/\/bostonchamber.com\/wp-content\/themes\/bostonchamber\/assets\/images\/linkedinarrow.svg\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" \/><\/div><\/div><\/div><div class=\"col-lg-4 item\"><div class=\"content-wrapper\"><a href=\"https:\/\/bostonchamber.com\/event\/calendar\/?1&#038;_topic_filter=fierce-urgency-of-now-festival\"><h5 tabindex=\"0\" class=\"cat\">Fierce Urgency of Now Festival<\/h5><\/a><div tabindex=\"0\" class=\"people-img avtar ratio ratio-16x9\"><img decoding=\"async\" tabindex=\"0\" class=\"avtar lazyload\" data-src=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2022\/03\/new-Website-3-up-Event-Image-Template-650-\u00d7-400-px-2.png\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 650px; --smush-placeholder-aspect-ratio: 650\/400;\" \/><\/div><h3 tabindex=\"0\"><span class=\"hightlight\">2023 Fierce Urgency of Now Festival<\/span><\/h3><p class=\"special-label\"><span class=\"multi-date\">Sep 12, 2023 &#8211; <\/span><span>Sep 16, 2023<\/span><span>Greater Boston<\/span><\/p><div class = \"desc\">The Fierce Urgency of Now Festival brings Boston\u2019s diverse young professionals together with business leaders, organizations and their peers to build connection, advance careers and ignite positive change.<\/div><div class=\"link-wrapper\"><a tabindex=\"0\" href=\"https:\/\/bostonchamber.com\/events\/2023-fierce-urgency-of-now-festival\/\" class = \"stretched-link\">Read the recap<\/a><img decoding=\"async\" tabindex=\"0\" alt=\"arrow-go\"\r\n                                data-src=\"https:\/\/bostonchamber.com\/wp-content\/themes\/bostonchamber\/assets\/images\/linkedinarrow.svg\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" \/><\/div><\/div><\/div><div class=\"col-lg-4 item\"><div class=\"content-wrapper\"><a href=\"https:\/\/bostonchamber.com\/news-insights\/?_news_insight=member-news\"><h5 tabindex=\"0\" class=\"cat\">Member News<\/h5><\/a><div tabindex=\"0\" class=\"people-img avtar ratio ratio-16x9\"><img decoding=\"async\" tabindex=\"0\" class=\"avtar lazyload\" data-src=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2022\/03\/City-Awake-1.png\" alt=\"CITY AWAKE\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 360px; --smush-placeholder-aspect-ratio: 360\/270;\" \/><\/div><h3 tabindex=\"0\"><span class=\"hightlight\">Visible Obstacles Are Hidden Opportunities<\/span><\/h3><p class=\"special-label\"><\/p><div class = \"desc\">Our City Awake intern, Domingo Rivera, shares his personal life and career journey, encouraging us all to see obstacles as opportunities.<\/div><div class=\"link-wrapper\"><a tabindex=\"0\" href=\"https:\/\/bostonchamber.com\/member-news\/visible-obstacles-are-hidden-opportunities\/\" class = \"stretched-link\">Read the story<\/a><img decoding=\"async\" tabindex=\"0\" alt=\"arrow-go\"\r\n                                data-src=\"https:\/\/bostonchamber.com\/wp-content\/themes\/bostonchamber\/assets\/images\/linkedinarrow.svg\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" \/><\/div><\/div><\/div>        <\/div>\r\n    <\/div>\r\n<\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>Panelists at City Awake&#8217;s Fashion Forward: Fashion Made Me Do It event shared their thoughts on building a fashion business, branding principles, retail, marketing, and more.<\/p>\n","protected":false},"featured_media":32792,"parent":0,"menu_order":0,"template":"","meta":{"content-type":"","inline_featured_image":false},"tags":[40,101,641,630,66,618,68,31,91,58],"class_list":["post-32784","thought-leadership","type-thought-leadership","status-publish","has-post-thumbnail","hentry","tag-city-awake","tag-event-recap","tag-f-u-n-lives-on","tag-fashion","tag-fierce-urgency-of-now-festival","tag-in-person","tag-innovation","tag-professional-development","tag-series","tag-young-professionals"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Current State of the Fashion Industry: Anti-Trend &amp; Individual Storytelling - Boston Chamber<\/title>\n<meta name=\"description\" content=\"Panelists at City Awake&#039;s Fashion Forward: Fashion Made Me Do It event shared their thoughts on building a fashion business, branding principles, retail, marketing, and more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bostonchamber.com\/thought-leadership\/state-of-the-fashion-industry-anti-trend-individual-storytelling\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Current State of the Fashion Industry: Anti-Trend &amp; Individual Storytelling\" \/>\n<meta property=\"og:description\" content=\"Panelists at City Awake&#039;s Fashion Forward: Fashion Made Me Do It event shared their thoughts on building a fashion business, branding principles, retail, marketing, and more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bostonchamber.com\/thought-leadership\/state-of-the-fashion-industry-anti-trend-individual-storytelling\/\" \/>\n<meta property=\"og:site_name\" content=\"Boston Chamber\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-10T21:10:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bostonchamber.com\/wp-content\/uploads\/2023\/03\/City-Awake-F.U.N.-Lives-On-Fashion-Forward-3-Up-Featured-Image.png\" \/>\n\t<meta property=\"og:image:width\" content=\"650\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"The Current State of the Fashion Industry: Anti-Trend &amp; 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